Organisational digital storytelling: a medium for change

Research Briefing

Keywords: storytelling, sense making, trust, collective intelligence, innovation, digital storytelling, learning, learning and development

Digital storytelling is rapidly becoming a popular medium within community, heritage and historical projects. Not only is digital storytelling catching on at a community level, but there has been an increase in interest in digital storytelling within organisations.

The essence of digital storytelling is the first-hand narration of lived experience, usually curated into sound and video medium. Digital storytelling is a relatively new practice of everyday people using simple digital tools to tell their story.

This research briefing looks at a new paper about developing digital story telling as an instigator of change and is be particularly useful for anyone involved in corporate communications, organisational change and transformation as well as learning and development.

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Sofronio Jadulco

Sophie is a core member of the Oxford Review. She started working with us in 2017 and hands a diverse range of really important jobs from social media to marketing and customer support. Sophie is the efficient member of the team, making sure all those background tasks get done just right. Without her, almost none of what happens in the background would get done.