Keywords: social media, innovation, research and development, innovation behaviours, innovation communities, open innovation, organisational development
Social media has become an integrated element of most people’s daily life, both inside and outside the workplace. From an organisational perspective, social media has connected organisations, employees, management, customers, end-users and society in general in ways that could not have been imagined just 20 years ago.
Organisations have been quick to make use of the plethora of social media platforms to increase information flows, knowledge management and general communication with a wide range of stakeholders. Further, social media has enabled interest groups to get together at a global level and further their agendas and interests with little or no cost.
One of the areas that organisations have started to realise that social media can have a significantly positive impact on is that of innovation. Because social media is inherently a knowledge management tool, smart organisations have started to develop strategies to capitalise on social medias capabilities for research and development/innovation purposes.
Get the full research briefing including all references
About our research briefings
Not a member?
Apply to join now and get:
- Weekly research briefings sent direct to you every week
- A copy of the Oxford Review containing between twelve and sixteen additional research briefings every month
- Research Infographics
- Video research briefings.
- Special reports / short literature reviews on topics that appear to be getting a lot of research attention or if there has been a recent shift in the thinking or theory
- The ability to request a watch list for new research in keyword areas (as long as it is within the realms of:
- Human resources (not legal aspects)
- Organisational development
- Organisational change
- Organisational learning
- Learning and development,
- Work Psychology
- Decision making
- Request specific research / brief literature reviews
- Access to the entire archive of previous research briefings, copies of the Oxford Review, infographics, video research briefings and special reports.
- Access to Live Reports – continually updated as new research on the topic is released
- Members only podcasts – research briefings in audio – coming soon
- Live continually updated reports
Be the most up-to-date person in the room
Be impressively well informed
Get the very latest research intelligence briefings, video research briefings, infographics and more sent direct to you as they are published
Be the most impressively well-informed and up-to-date person around...